- Acceldata intends to expand its enterprise data observability capabilities into AI and large language model pipelines with the purchase of Bewgle to remove risk and assure dependable, high-quality data pipelines across cloud, hybrid, and on-premises settings.
Acceldata Inc., a data observability provider, reported that it has purchased the artificial intelligence startup Bewgle Inc. for an undisclosed sum.
Bewgle, founded in 2017, is an artificial intelligence engine that analyzes massive amounts of unstructured data to generate product, category, and competitor insights. The Bewgle AI engine was created for online shops and app developers to evaluate natural language reviews provided by users. It provides insights to assist product improvements and target specific customers.
Deep insights are at the heart of what Bewgle provides, enabling clients to uncover top product features and consumer wishlists, analyze brand choice drivers of purchase, find category potential for innovation, and map use and purchase trends across key customer demographics.
Understanding developing trends from reviews, according to the company, helps improve products and capture markets, and it also helps clients keep ahead of the competition by honing in on where they lag and where they can lead. Harman International Industries Inc., Beiersdorf AG, Kapiva Healthcare Pvt. Ltd., SAP SE, OK Credit (India) Financial Services Pvt. Ltd., ResearchFox Inc., and Growfit Inc. are among Bewgle’s customers.
Acceldata intends to expand its enterprise data observability capabilities into AI and large language model pipelines with the purchase of Bewgle to remove risk and assure dependable, high-quality data pipelines across cloud, hybrid, and on-premises settings. Bewgle founders Shantanu Shah and Ganga Kumar, both former Google LLC workers, will lead the AI team at Acceldata and grow the company’s observability offerings for AI as part of the acquisition.
Acceldata Co-founder and CEO Rohit Choudhary stated that the Bewgle team understands how to construct large-scale products to help organizations enhance data reliability. “This acquisition propels us into the next phase of growth as we expand our product offerings into new markets and help customers achieve superior business outcomes with maximum return on AI investments,” he mentioned.
According to Tracxn, Bewgle had raised USD 1.33 million in investment prior to its acquisition. SAP.iO Ventures GmbH, Techstars Ventures LLC, and IdeaSpring Capital LLC are among the company’s investors.
Acceldata is also a venture-backed firm, having received roughly USD 100 million to date, including a USD 50 million round in February. The investors include Industry Ventures LLC, March Capital Management LLC, Insight Partners Inc., and Sanabil International Investments Co.